Best Buy Web Traffic Still Falling Fast
- ToddSullivan
- April 6th, 2009
This is an update to a 3/30 post on web traffic.
As a refresher here are Feburary’s final numbers:
Here is the latest available information on web traffic:
What is important is the 25% fall by Best Buy (BBY) since February. For a company that was supposed to be the primary beneficiary of the Circuit city implosion, at least on the web, it has not happened.
Best Buy is no essentially locked in a three way tie with Sears Holding (SHLD) and JC Penny (JCP) who have climbed in visits. If we include Sears’ Kmart site, Best Buy is a distant third some with some 27% less traffic. Sears new site may have something to do with this.
Amazon (AMZN) has regained it’s lead and Target (TGT) and Wal-Mart remain numbers two and three with stable numbers.
Best Buy has been in a steady web fall for 8 weeks now. Something is happening and it is not good for Best Buy shareholders.
Data from Hitwise
Disclosure (“none” means no position):Long SHLD, WMT, none
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